MarkWide Research

Sale!

Secondary Ticket Market Analysis- Industry Size, Share, Research Report, Insights, Covid-19 Impact, Statistics, Trends, Growth and Forecast 2022-2030

Published Date: July, 2022
No of Pages: 165
Delivery Format: PDF + Excel

$2,950.00

Report Description

It is estimated that the Global Secondary Ticket Market will be estimated at US$1150.5 Million in 2020. 1510.5 Million in the year 2000 is expected to reach US$2792.5 Million by 2027. 2792.5 Million in 2027. This annual growth rate of 9.3 per cent during the forecast period.

The Secondary Ticket Market also referred to as the resale marketplace, is a marketplace that allows tickets to be resold on the market using legal or illegal methods. The tickets are purchased in large quantities at the cost of the keys and then resold at a more excellent price on the market before the event gets closer. These events typically include performances, theatres, or sporting events. This market usually provides dynamic ticket prices, i.e., when the demand for an event is very high, tickets are sold at a price much higher than the original price, whereas when the order is lower. Tickets are offered at a lower cost than the actual cost.

The secondary ticket market has experienced many unprecedented shifts in the last couple of years. In the past, resales were local; however, the advent of online ticket resale marketplace platforms has transformed the method of reselling tickets worldwide. The increasing use of the web has played a role in expanding the secondary market. Laptops, tablets, and smartphones make it easier and more convenient for customers to make ticket reservations. Furthermore, the benefits of online booking increase the demand for second-party ticket markets.

Growing disposable income for consumers, a shift in lifestyles, and increased entertainment consumption are the primary drivers of the secondary ticket market. According to the United States Bureau of Labour Statics, The average annual spending on entertainment for the average American for entertainment was $2,827, which is 5.6 per cent of their total expenditure. Furthermore, the advertising of stand-up comedy shows, films and music shows has contributed to the market’s growth. Again, the high profits have led to significant competition in the secondary market for tickets. This has increased the demand for different service providers to sign long-term agreements with production houses, sports bodies, theatres, and local event organizers.

Secondary Ticket Market  Report Scope and Segmentation

ATTRIBUTESDETAILS
ESTIMATED YEAR2022
BASE YEAR2021
FORECAST YEAR2030
HISTORICAL YEAR2017-2021
UNITValue (USD Million/Billion)
BY REGIONNorth America, Europe, Asia Pacific, Latin America, Middle East and Africa

A Global Secondary Ticket Market Segmentation:

by Platform

  • Offline
  • Online

by Event Type

  • Sport Events
  • Concerts
  • The Performing Arts
  • Films
  • Other

Based on Regions

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • Italy
    • France
    • UK
    • Spain
    • Poland
    • Russia
    • The Netherlands
    • Norway
    • Czech Republic
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Indonesia
    • Malaysia
    • Thailand
    • Singapore
    • Australia & New Zealand
    • Rest of Asia Pacific
  • South America
    • Brazil
    • Argentina
    • Colombia
    • Rest of South America
  • The Middle East & Africa
    • Saudi Arabia
    • UAE
    • South Africa
    • Northern Africa
    • Rest of MEA

Built on this platform web-based platform has demonstrated incredible growth rates in the year 2020 and is predicted to continue to show similar growth trends throughout the forecast.

The Platform is the foundation for the world’s secondary ticket market and can be classified as offline and online. The online Platform is predicted to be a significant player in the second ticket marketplace in the next decade. This is likely due to the increased usage of this Platform and its ease of making ticket reservations. For example, ICC has launched its official resale platform for tickets to the Cricket World Cup 2019. The idea is to offer an easy and secure method to purchase and sell tickets. The forum was designed in conjunction with Ticketmaster, the ticketing service supplier for the event.

Additionally, the Platform is the only official resale site for the tournament. On this website, participants can sell tickets they don’t want up to and throughout the event. Other benefits include loyalty rewards, loyalty offers discounts, and specially customized sports packages that are offered on these platforms to attract customers, thus, increasing the growth of the market.

Based on the types of events, sports events are expected to increase with a rapid rate of growth over the forecast time.

Under the events and event types, the secondary market is divided into Concerts, Sports Events, Arts and Performing Arts, Movies and More. But, the sporting events segment is responsible for the largest share of the secondary ticket market. Factors like the increasing number of fans of games like cricket, soccer and tennis and the growing enthusiasm of people for sports have contributed to the expansion of the market. The increasing popularity of events such as ICC Cricket World Cup, Olympic games, Super Bowl, FIFA World Cup, IPL, and numerous others has increased ticket sales. Millions of people follow multiple sporting events such as Wimbledon, Formula 1, UEFA Champions League, and the Rugby World Cup. They are the main reason that drives the growth in this industry.

Based on Regions regions, North America will dominate the global secondary Ticket market by 2020.

Based on the region included, the world secondary ticket market is divided into North America, Europe, Asia Pacific, Latin America as well as Middle East & Africa. Of the segments, North America has accounted for the largest share of this market for the year before 2020 and is predicted to exhibit similar growth trends over the coming years. This is because it has the world’s biggest media and entertainment industry. With the development of technology, the nation’s entertainment industry is predicted to draw the public’s attention and increase the collection of box offices. Discounts on memberships and other concessions to attract viewers are factors that support the market in the region. Live shows like stand-up comedy and music shows are growing in popularity throughout the region.

Additionally, Europe is expected to witness a significant increase in revenue over the next few years. The popularity of sporting events is growing due to the increasing interest in soccer among Europeans. Furthermore, the growing number of musicians has resulted in the popularity of live performances. The services are commonly used for live events, films, and sporting events. The sporting event has a large portion of the market.

Additionally, the Asia-Pacific region is also witnessing rapid growth in the world secondary ticket market, with China as the leading market participant, alongside Japan, South Korea and India. Rapid advancement in technology can be attributed to the rise of this region. For instance, the rich animation and graphics, as well as high-quality techniques in Chinese films, are attracting more viewers. In addition, the growing popularity of K-pop (Korean popular pop music) shows contributes to the rise of secondary ticket sales in the region. Numerous international players like Viagogo, Ticketmaster and StubHub have also expanded their business in the area, which can be attributed to the market’s growth.

Secondary Market Company Profiles for Ticket Tickets and competitive intelligence:

  • StubHub
  • Ticketmaster
  • Viagogo
  • Vivid Seats
  • Ace Ticket, Inc.
  • RazorGator
  • TickPick
  • SeatGeek
  • Alliance Tickets
  • Coast To Coast tickets
  • TicketCity
  • TicketNetwork
  • Other Notable Players

The report provides a detailed study of the market’s dynamics like the drivers, opportunities, restraints and issues

Drivers

  • Rising consumer disposable income
  • Rising spending on entertainment

Restraints

  • The threat of illegal transactions

The report further provides an in-depth analysis of the most critical industry trends.

  • The advancements within the Internet of Things (IoT) and wireless technology are anticipated to add innovative capabilities to the systems they are based on, thereby increasing demand.
  • The increasing stringency of government regulations related to the security of transactions is likely to increase the need for such systems.

The report also offers an in-depth analysis of the latest News Developments and Investments:

  • The month of December is 2020. TicketIQ and TickPick, significant players in the market for tickets, have announced their partnership to cooperate on data sharing and technology development. Through this strategic partnership, TickPick will use its software to host the TicketIQs marketplace, and TickPicks customer data are integrated into FanIQ, a platform for data-driven marketing launched recently by TicketIQ. The two companies will share the profits from the monetization of data as well as ticket sales.
  • On May 18, Ticketmaster, the world’s one of the top online ticket sales and distribution firms, announced it would be looking into and developing new features for its presence. It will incorporate facial recognition using blink identity. The company offered Ticketmaster is the next generation of fan engagement platform and access control to venues replacing paper ticket tickets with digital ones.

The complete information provided in this report also includes this:

  • An in-depth analysis of the value chain
  • Opportunity mapping
  • Sector snapshot
  • Key Players Positioning Matrix
  • Regulatory scenario
  • Strategies Adopted-Benchmarking Heat Map
  • Market trends
  • Impact analysis for Covid-19
  • Comparison of products
  • Pre & Post COVID 19 impact on the Secondary Ticket Market
  • The Competitive Landscape

Table of Contents

Section 1: Introduction

  • Engagement Objective
  • Scope of the Study: Segmentation
  • Timeframe, Currency and Limitations

Section 2: Research Methodology

  • 3P Research Approach
  • Market Sizing Approach
  • Data Sources
  • Primary Research Coverage

Section 3: Executive Summary

  • Global Secondary Tickets Market Summary
  • Market Snapshot
  • Country Snapshot

Section 4: Premium Insights

  • Key Trend Analysis
  • Major Investment Scenario
  • New revenue Pockets
  • Pain Point Analysis
  • Price Trend Analysis
  • Strategies Adopted-Benchmarking Heat Map
  • Business Recommendations
    • Opportunity Mapping
  • PESTEL Analysis
  • Market Positioning Matrix

Section 5: Market Overview & Competitive Landscape

  • Competitive Landscape
  • Investment Scenario by key Players
  • Key Player Overview
  • Product comparison
  • Competitive Benchmarking
  • Player Wise Geographic Presence
  • Player Wise Target Customer Segment
  • Recent News
    • Product Launches & upgrades
    • R&D / Innovation
    • Merger & Acquisition
    • JV & Partnership
    • Recognition and others

Section 6: Market Size and Share Analysis

  • Market Size & Historic Growth
  • Market Size by Player Category
  • Market Size by Platform
    • Offline
    • Online
  • Market Size by Event Types
    • Sports Events
    • Concerts
    • Performing Arts
    • Movies
    • Others

Section 7: Market Dynamics

  • DROC Impact Analysis
  • Market Drivers
  • Market Restraints
  • Market Opportunities

Section 8: Future Forecast & Impact of COVID-19

  • Key Drivers & Anticipated Revival Period
  • Key Trends Analysis
  • Impact on End user Industry
  • Opportunity Analysis
  • Pre & Post COVID 19 impact
  • End-Use Specific COVID-19 Impact
  • Key Factor Analysis

Section 9: Regional Market Size and Share Analysis

  • North America
    • Market Overview and Analysis
    • Key Country Analysis
      • US
      • Canada
  • Europe
    • Market Overview and Analysis
    • Key Country Analysis
      • Germany
      • UK
      • France
      • Italy
      • Spain
      • Rest of Europe
  • Asia Pacific
    • Market Overview and Analysis
    • Key Country Analysis
      • China
      • India
      • Japan
      • South Korea
      • Rest Of APAC
  • Latin America
    • Market Overview and Analysis
    • Key Country Analysis
      • Brazil
      • Argentina
      • Rest of LATAM
  • Middle East & Africa
    • Market Overview and Analysis
    • Key Country Analysis
      • GCC
      • Rest of MEA

Section 10: Company Profile

  • StubHub
  • Ticketmaster
  • Viagogo
  • Vivid Seats
  • TicketIQ
  • RazorGator
  • TickPick
  • SeatGeek
  • Alliance Tickets
  • Coast to Coast Tickets

Major Companies

  • StubHub
  • Ticketmaster
  • Viagogo
  • Vivid Seats
  • Ace Ticket, Inc.
  • RazorGator
  • TickPick
  • SeatGeek
  • Alliance Tickets
  • Coast To Coast tickets
  • TicketCity
  • TicketNetwork
  • Other Notable Players

Major Segmentation

by Platform

  • Offline
  • Online

by Event Type

  • Sport Events
  • Concerts
  • The Performing Arts
  • Films
  • Other

Why Choose MWR

Quality Research

Our goal is to provide high-quality data that stimulates growth and creates a win-win situations

Unlimited User Access 

We offer Corporate User license access on all our reports in which you can share the report with your entire team without any restrictions

Free Company Inclusion 

We give you an option to include 3-4 additional company players of your choice in our report without any extra charges

Post Sale Assistance

Unlimited post sales service with an account manager dedicated to making sure that all your needs are met

Covid-19 Impact Analysis

All our research report includes latest Covid-19 Impact and its analysis

Download Free Sample PDF

444 Alaska Avenue

Suite #BAA205 Torrance, CA 90503 USA

+1 424 360 2221

24/7 Customer Support

Download Free Sample PDF