Running Apparel Market: Executive Summary

The global running apparel market is expected to reach a value of US$XX billion by 2027, growing at a CAGR of XX% during the forecast period (2021-2027). The market is primarily driven by increasing awareness of health and fitness, and the growing popularity of running activities. Additionally, advancements in material technology and increased participation in running events are also contributing to market growth.

Important Note: The companies listed in the image above are for reference only. The final study will cover 18–20 key players in this market, and the list can be adjusted based on our client’s requirements.

Running Apparel Market: Key Market Insights

• The global running apparel market is expected to grow at a CAGR of XX% during the forecast period.
• The market is primarily driven by increasing participation in running activities, and growing awareness of health and fitness.
• North America is expected to dominate the market in terms of revenue, followed by Europe and Asia-Pacific.
• Running shoes are expected to account for the largest share of the market, followed by running shirts and shorts.
• The online sales channel is expected to see significant growth during the forecast period, driven by increasing adoption of e-commerce platforms.

Running Apparel Market: Market Drivers

1. Increasing Participation in Running Activities The global running community has seen significant growth in recent years, driven by a combination of factors including increased awareness of health and fitness, and the growing popularity of running events. This has led to increased demand for running apparel, as runners seek out clothing and accessories designed to help them perform better and stay comfortable during their runs.
2. Growing Awareness of Health and Fitness As people become more conscious of the benefits of regular exercise and a healthy lifestyle, the demand for running apparel is expected to continue to grow. Running is a popular form of exercise that can be done anywhere, at any time, making it an accessible and convenient option for people looking to improve their health and fitness.
3. Advancements in Material Technology Advancements in material technology have led to the development of high-performance fabrics that are specifically designed for running apparel. These fabrics are designed to be lightweight, breathable, and moisture-wicking, helping to keep runners comfortable and dry during their runs. Additionally, these fabrics can help improve performance by providing support and reducing friction.

Running Apparel Market: Market Restraints

1. High Cost of Premium Running Apparel While there is a growing demand for high-performance running apparel, premium products can be expensive. This can be a barrier for some consumers, particularly those who are new to running and may not be willing to invest in high-end gear until they are more committed to the activity.
2. Increasing Competition from Other Sports and Activities While running is a popular form of exercise, it faces increasing competition from other sports and activities such as yoga, cycling, and hiking. This can limit the growth potential of the running apparel market, particularly in regions where these other activities are more popular.
3. Limited Market Potential in Developing Regions While the running apparel market is growing globally, there may be limited potential in developing regions where running is not as popular. This can limit market growth in these regions and make it more difficult for companies to expand their operations.

Running Apparel Market: Market Opportunities

1. Increasing Demand for Sustainable Running Apparel As consumers become more conscious of their environmental impact, there is increasing demand for sustainable running apparel. Companies that can offer eco-friendly options such as recycled materials and sustainable production practices may be able to capture a larger share of the market.
2. Expansion into Emerging Markets While there may be limited potential in some developing regions, there are also emerging markets where running is growing in popularity. Companies that can successfully expand into these markets may be able to tap into new sources of demand and drive growth.
3. Innovation in Design and Technology As advancements in material technology continue, there is also potential for innovation in design and technology. Companies that can develop new products and features that provide superior performance and comfort may be able to capture a larger share of the market.

Running Apparel Market: Market Dynamics

The global running apparel market is characterized by intense competition, with a large number of companies vying for market share. The market is also highly dynamic, with consumer preferences and trends constantly evolving. Key trends in the market include:

1. Increased Focus on Comfort and Performance As runners become more experienced and committed to the activity, they are looking for apparel that provides both comfort and performance. This has led to a focus on high-performance fabrics and features such as moisture-wicking and ventilation.
2. Growing Popularity of Athletic Apparel as Fashion Athletic apparel, including running apparel, has become increasingly popular as casual wear. This has led to the emergence of “athleisure” wear, which blurs the line between athletic wear and casual wear.
3. Rise of E-Commerce and Direct-to-Consumer Sales The rise of e-commerce has led to increased competition in the running apparel market, as companies can now reach consumers directly through online channels. This has also led to the emergence of direct-to-consumer sales models, where companies can sell their products directly to consumers through their own websites.

Running Apparel Market: Regional Analysis

1. North America North America is expected to dominate the global running apparel market in terms of revenue, driven by a large and growing community of runners. The United States is the largest market in the region, accounting for the majority of sales.
2. Europe Europe is expected to be the second-largest market for running apparel, driven by a growing awareness of health and fitness and the popularity of running events. The United Kingdom, Germany, and France are the largest markets in the region.
3. Asia-Pacific Asia-Pacific is expected to be the fastest-growing market for running apparel, driven by increasing participation in running activities and a growing awareness of health and fitness. China and Japan are the largest markets in the region.

Running Apparel Market: Competitive Landscape

Leading Companies in the Running Apparel Market:

1. Nike, Inc.
2. Adidas AG
3. Under Armour, Inc.
4. PUMA SE
5. ASICS Corporation
6. New Balance Athletics, Inc.
7. Columbia Sportswear Company
8. Brooks Sports, Inc.
9. Salomon S.A.S.
10. Decathlon S.A.

Please note: This is a preliminary list; the final study will feature 18–20 leading companies in this market. The selection of companies in the final report can be customized based on our client’s specific requirements.

Running Apparel Market: Segmentation

The global running apparel market can be segmented on the basis of product type, sales channel, and region.

1. Product Type

• Running shoes
• Running shirts
• Running shorts
• Running tights
• Running jackets
• Running accessories

2. Sales Channel

• Online
• Offline

3. Region

• North America
• Europe
• Asia-Pacific
• Latin America
• Middle East and Africa

Running Apparel Market: Category-wise Insights

1. Running Shoes

Running shoes are expected to account for the largest share of the running apparel market. Running shoes are designed to provide comfort, support, and performance to runners, and are available in a variety of styles and designs to suit different preferences and needs. Key features of running shoes include cushioning, stability, and traction.

2. Running Shirts

Running shirts are designed to be lightweight, breathable, and moisture-wicking, helping to keep runners comfortable and dry during their runs. Running shirts may also include additional features such as UV protection, reflective elements for visibility, and odor control.

3. Running Shorts

Running shorts are designed to be lightweight and comfortable, providing freedom of movement during runs. Running shorts may include features such as moisture-wicking, built-in briefs for support, and pockets for storage.

4. Running Tights

Running tights are designed to provide compression and support, helping to improve performance and reduce muscle fatigue. Running tights may also include features such as moisture-wicking and reflective elements for visibility.

5. Running Jackets

Running jackets are designed to provide warmth and protection during cold and wet weather conditions. Running jackets may include features such as waterproof or water-resistant materials, ventilation, and reflective elements for visibility.

6. Running Accessories

Running accessories include a variety of items such as hats, gloves, socks, and more. These accessories are designed to provide additional comfort, support, and protection during runs.

Running Apparel Market: Key Benefits for Industry Participants and Stakeholders

1. Increasing Demand for High-Performance Running Apparel As the global running community continues to grow, there is increasing demand for high-performance running apparel. This presents an opportunity for companies that can develop and market products that provide superior comfort, support, and performance.
2. Growing Popularity of E-Commerce and Direct-to-Consumer Sales The rise of e-commerce and direct-to-consumer sales models presents an opportunity for companies to reach consumers directly and reduce distribution costs.
3. Expansion into Emerging Markets Expanding into emerging markets such as Asia-Pacific and Latin America presents an opportunity for companies to tap into new sources of demand and drive growth.

Running Apparel Market: SWOT Analysis

1. Strengths

• Growing demand for running apparel driven by increasing participation in running activities and growing awareness of health and fitness.
• Advancements in material technology and design, allowing for the development of high-performance products.
• Strong brand recognition and marketing capabilities of key players in the market.

2. Weaknesses

• High cost of premium running apparel may limit demand in some markets.
• Limited potential for growth in developing regions where running is not as popular.
• Increasing competition from other sports and activities.

3. Opportunities

• Increasing demand for sustainable running apparel presents an opportunity for companies that can offer eco-friendly options.
• Expansion into emerging markets such as Asia-Pacific and Latin America presents an opportunity for companies to tap into new sources of demand.
• Innovation in design and technology presents an opportunity for companies that can develop new products and features that provide superior performance and comfort.

4. Threats

• Intense competition from a large number of companies vying for market share.
• Economic uncertainty and fluctuating consumer demand.
• Impact of regulatory changes and trade disputes on global supply chains.

Running Apparel Market: Key Trends

1. Sustainability and Eco-Friendly Products As consumers become more conscious of their environmental impact, there is increasing demand for sustainable running apparel. Companies that can offer eco-friendly options such as recycled materials and sustainable production practices may be able to capture a larger share of the market.
2. Integration of Technology Advancements in technology are being integrated into running apparel, allowing for the development of products that can track performance and provide real-time feedback. This can help runners improve their performance and achieve their goals.

3. Personalization There is increasing demand for personalized running apparel that is tailored to individual needs and preferences. This includes custom sizing, design options, and even personalized training plans.
4. Inclusivity and Diversity The running community is becoming more diverse and inclusive, and there is growing demand for running apparel that reflects this. This includes products that cater to different body types, skin tones, and gender identities.
5. Smart Fabrics Advancements in material technology are also leading to the development of “smart fabrics” that can monitor performance and provide real-time feedback. This includes fabrics that can track heart rate, body temperature, and even hydration levels.

Running Apparel Market: Covid-19 Impact

The Covid-19 pandemic has had a significant impact on the global running apparel market. With lockdowns and social distancing measures in place, many running events were cancelled or postponed, leading to a decrease in demand for running apparel. However, as people looked for ways to stay active while staying at home, there was a shift towards home-based fitness activities, including running. This led to an increase in demand for running apparel that could be worn at home or in the local neighborhood.

The pandemic also accelerated the shift towards e-commerce and direct-to-consumer sales, as consumers turned to online shopping to avoid in-person contact. This has led to increased competition in the online marketplace and a greater focus on digital marketing and advertising.

Running Apparel Market: Key Industry Developments

1. Nike Launches Sustainable Running Collection Nike launched a sustainable running collection in 2020, featuring products made from recycled materials such as plastic bottles and fishing nets. The collection is part of Nike’s broader sustainability efforts and has been well-received by consumers.
2. Adidas Launches Smart Running Shoes Adidas launched a new line of smart running shoes in 2021, featuring sensors that can track performance and provide real-time feedback. The shoes are designed to help runners improve their performance and achieve their goals.
3. Under Armour Expands Digital Presence Under Armour has been expanding its digital presence in recent years, with a focus on e-commerce and direct-to-consumer sales. The company has also invested in digital marketing and advertising to reach consumers directly.

Running Apparel Market: Analyst Suggestions

1. Invest in Sustainable Products and Practices As consumers become more conscious of their environmental impact, there is increasing demand for sustainable running apparel. Companies that can offer eco-friendly options and adopt sustainable production practices may be able to capture a larger share of the market.
2. Embrace Digital Transformation The rise of e-commerce and direct-to-consumer sales models presents an opportunity for companies to reach consumers directly and reduce distribution costs. Companies that can successfully embrace digital transformation may be able to gain a competitive advantage in the market.
3. Focus on Innovation and Differentiation The running apparel market is highly competitive, and companies that can differentiate themselves through innovation and design may be able to capture a larger share of the market. This includes developing new products and features that provide superior performance and comfort.

Running Apparel Market: Future Outlook

The global running apparel market is expected to continue to grow in the coming years, driven by increasing participation in running activities and growing awareness of health and fitness. Advancements in material technology and design are also expected to drive innovation and growth in the market. However, companies will need to navigate challenges such as increasing competition, economic uncertainty, and fluctuating consumer demand in order to succeed.

Running Apparel Market: Conclusion

The global running apparel market is a dynamic and competitive market, driven by factors such as increasing participation in running activities, growing awareness of health and fitness, and advancements in material technology. Companies that can offer high-performance, sustainable products and embrace digital transformation may be able to capture a larger share of the market. The market is expected to continue to grow in the coming years, presenting opportunities for innovation and differentiation. However, companies will need to navigate challenges such as economic uncertainty and increasing competition in order to succeed. By focusing on key trends such as sustainability, personalization, and inclusivity, companies may be able to capture the attention of consumers and gain a competitive advantage in the market. Overall, the global running apparel market is an exciting and dynamic industry that is poised for growth and innovation in the years to come.