MarkWide Research

444 Alaska Avenue

Suite #BAA205 Torrance, CA 90503 USA

+1 310-961-4489

24/7 Customer Support

All our reports can be tailored to meet our clients’ specific requirements, including segments, key players and major regions,etc.

Europe Alternating Current (AC) Drive Market Analysis- Industry Size, Share, Research Report, Insights, Covid-19 Impact, Statistics, Trends, Growth and Forecast 2024-2032

Published Date: April, 2024
Base Year: 2023
Delivery Format: PDF+ Excel
Historical Year: 2017-2023
No of Pages: 178
Forecast Year: 2024-2032

Corporate User License


Market Overview

The Europe Alternating Current (AC) Drive market refers to the industry encompassing the production, sales, and utilization of AC drives within the European region. AC drives, also known as variable frequency drives (VFDs), are electronic devices used to control the speed and torque of electric motors by varying the frequency and voltage of the power supplied to them. They find widespread applications across various industries, including manufacturing, oil and gas, automotive, and others.


Alternating Current (AC) drives are crucial components in the efficient operation of electric motors. By controlling the speed and torque of the motors, AC drives enable precise control over industrial processes, resulting in improved energy efficiency, reduced wear and tear on equipment, and enhanced productivity. These drives have become indispensable in modern industrial settings, enabling precise speed control, quick response to changing load conditions, and overall process optimization.

Executive Summary

The Europe Alternating Current (AC) Drive market has witnessed significant growth in recent years. Factors such as increased industrial automation, the demand for energy-efficient solutions, and the need for precise motor control have contributed to the market’s expansion. This executive summary provides an overview of the key market insights, drivers, restraints, opportunities, and market dynamics driving the growth of the Europe AC Drive market.

Europe Alternating Current (AC) Drive Market

Key Market Insights

  1. Growing Industrial Automation: The increasing adoption of automation in industries across Europe has fueled the demand for AC drives. Automation enables streamlined processes, improved productivity, and reduced labor costs, driving the need for efficient motor control systems.
  2. Energy Efficiency Requirements: Energy efficiency regulations and environmental concerns have driven the demand for AC drives. These drives offer energy savings by optimizing motor speed and reducing power consumption during low-demand periods.
  3. Focus on Operational Cost Reduction: AC drives help in minimizing operational costs by reducing energy consumption, minimizing maintenance requirements, and extending the lifespan of motors and other industrial equipment.
  4. Technological Advancements: Rapid advancements in AC drive technology, including the integration of IoT, advanced control algorithms, and cloud connectivity, have expanded the capabilities and functionalities of these drives, opening up new opportunities in various industries.

Market Drivers

  1. Increasing Industrialization and Infrastructure Development: The continuous industrialization and infrastructure development in Europe have resulted in a rising demand for AC drives in various sectors, such as manufacturing, construction, and transportation.
  2. Government Initiatives for Energy Efficiency: Government initiatives aimed at reducing energy consumption and achieving sustainability goals have propelled the adoption of AC drives. Incentives, rebates, and regulations promoting energy-efficient technologies have further accelerated market growth.
  3. Growing Demand for Electric Vehicles (EVs): The increasing popularity of electric vehicles in Europe has driven the demand for AC drives, as these drives play a crucial role in controlling the electric motors used in EV propulsion systems.
  4. Expansion of Renewable Energy Sector: The growing emphasis on renewable energy sources, such as wind and solar power, has created a demand for AC drives for efficient control of motors in renewable energy generation systems.

Market Restraints

  1. High Initial Investment Costs: The upfront investment required for installing AC drives, including the cost of equipment, installation, and training, can be significant, posing a challenge for small and medium-sized enterprises (SMEs) with limited budgets.
  2. Lack of Awareness and Technical Expertise: Limited awareness about the benefits and functionalities of AC drives, along with a shortage of skilled professionals to install and maintain these systems, can hinder market growth.
  3. Volatility in Raw Material Prices: Fluctuating prices of raw materials used in AC drive manufacturing, such as semiconductors and electrical components, can impact the overall cost structure and profitability of manufacturers.

Market Opportunities

  1. Adoption of Industry 4.0: The implementation of Industry 4.0 principles, including the integration of automation, data exchange, and smart technologies, presents immense opportunities for AC drives. These drives can facilitate connectivity, data analytics, and predictive maintenance, leading to optimized operations and improved productivity.
  2. Integration of Artificial Intelligence (AI): The integration of AI technologies in AC drives can enhance their performance, allowing them to adapt to changing load conditions, self-diagnose faults, and optimize energy consumption. This presents opportunities for manufacturers to develop AI-powered AC drives.
  3. Emphasis on Renewable Energy Integration: As the integration of renewable energy sources continues to expand, AC drives can play a vital role in efficiently controlling the motors used in wind turbines, solar panels, and other renewable energy generation systems.

Market Dynamics

The Europe Alternating Current (AC) Drive market is influenced by various dynamic factors that impact its growth and development. These factors include technological advancements, economic conditions, regulatory frameworks, and market trends. Understanding these dynamics is essential for stakeholders to make informed decisions and capitalize on emerging opportunities in the market.

Regional Analysis

The Europe Alternating Current (AC) Drive market can be segmented into several key regions, including Western Europe, Eastern Europe, Northern Europe, Southern Europe, and Central Europe. Each region exhibits unique characteristics in terms of industrial development, infrastructure, energy demand, and market dynamics.

In Western Europe, countries such as Germany, France, and the United Kingdom are the major contributors to the AC Drive market. These countries have robust manufacturing sectors, high energy consumption, and a strong focus on sustainability, driving the demand for AC drives.

In Eastern Europe, countries like Poland, Russia, and Hungary are witnessing rapid industrialization, infrastructure development, and investments in renewable energy. This creates opportunities for AC drive manufacturers to cater to the growing demand in these markets.

Northern Europe, with countries like Sweden, Norway, and Finland, has a strong presence in the renewable energy sector. The focus on wind and hydropower, along with stringent energy efficiency regulations, drives the adoption of AC drives for efficient motor control in renewable energy applications.

Southern Europe, including countries like Italy, Spain, and Greece, has a diverse industrial base, encompassing sectors such as automotive, construction, and food processing. AC drives find extensive usage in these industries, contributing to market growth in the region.

Central Europe, comprising countries like Austria, Czech Republic, and Slovakia, showcases a mix of industrial sectors, including manufacturing, automotive, and machinery. The demand for AC drives in these sectors is driven by the need for precise motor control and energy efficiency.

Competitive Landscape

The Europe Alternating Current (AC) Drive market features a highly competitive landscape, with several key players operating in the region. These companies compete based on factors such as product quality, reliability, innovation, pricing, and customer service. The market is characterized by continuous technological advancements, partnerships, mergers and acquisitions, and investments in research and development.

Some of the prominent players in the Europe AC Drive market include ABB Ltd., Siemens AG, Schneider Electric SE, Danfoss Group, Mitsubishi Electric Corporation, and Rockwell Automation, among others. These companies have a strong market presence, extensive product portfolios, and strategic collaborations with end-users to address their specific motor control requirements.


The Europe Alternating Current (AC) Drive market can be segmented based on various factors, including:

  1. By Power Rating: Low Power Drives, Medium Power Drives, High Power Drives
  2. By Voltage: Low Voltage Drives, Medium Voltage Drives, High Voltage Drives
  3. By End-User Industry: Manufacturing, Oil and Gas, Automotive, Energy and Power, Food and Beverage, Others

Segmentation enables a more focused analysis of market trends, customer preferences, and demand patterns within specific segments. It helps drive strategic decision-making and enables companies to tailor their offerings to meet the diverse requirements of different industries.

Category-wise Insights

  1. Manufacturing Industry: The manufacturing industry represents a significant end-user segment for AC drives. AC drives find applications in various manufacturing processes, including assembly lines, conveyor systems, pumps, and fans, enabling precise control and energy optimization.
  2. Oil and Gas Industry: In the oil and gas industry, AC drives are used in pumps, compressors, and drilling rigs to control motor speed, optimize energy consumption, and enhance overall operational efficiency.
  3. Automotive Industry: AC drives play a crucial role in automotive manufacturing processes, including assembly lines, robotics, and paint shops. They enable precise control over motor speed and torque, ensuring efficient operations.
  4. Energy and Power Industry: AC drives are extensively used in the energy and power industry, particularly in power generation, transmission, and distribution. They facilitate efficient motor control, power factor correction, and energy optimization.
  5. Food and Beverage Industry: In the food and beverage industry, AC drives are employed in applications such as conveyor belts, mixers, and refrigeration systems. They ensure precise control over motor speed, reducing energy consumption and ensuring product quality.

Key Benefits for Industry Participants and Stakeholders

The Europe Alternating Current (AC) Drive market offers several key benefits for industry participants and stakeholders, including:

  1. Improved Energy Efficiency: AC drives enable precise control over motor speed and torque, optimizing energy consumption and reducing overall power usage, leading to cost savings and environmental sustainability.
  2. Enhanced Process Control: AC drives provide accurate motor control, allowing manufacturers to achieve consistent product quality, reduced downtime, and increased productivity.
  3. Reduced Maintenance Costs: By minimizing wear and tear on motors and other equipment, AC drives extend their lifespan and reduce the frequency of maintenance and repair, resulting in cost savings for end-users.
  4. Regulatory Compliance: AC drives help industries comply with energy efficiency regulations and sustainability goals set by governments and regulatory bodies.
  5. Competitive Advantage: Companies utilizing AC drives gain a competitive edge by improving operational efficiency, reducing costs, and delivering high-quality products and services to their customers.

SWOT Analysis

A SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis provides a comprehensive overview of the Europe Alternating Current (AC) Drive market’s internal and external factors.


  • Advanced technological capabilities, including IoT integration and cloud connectivity.
  • Strong emphasis on energy efficiency and sustainability.
  • Well-established industrial infrastructure.


  • High upfront costs of AC drive installation and lack of awareness among SMEs.
  • Dependence on raw material prices and supply chain disruptions.


  • Adoption of Industry 4.0 principles and AI integration.
  • Expansion of renewable energy integration.
  • Growing demand for electric vehicles.


  • Intense competition among key players.
  • Economic uncertainties and market volatility.

Market Key Trends

  1. Integration of IoT and Industry 4.0: The integration of IoT technologies and Industry 4.0 principles allows AC drives to become an integral part of connected industrial systems, facilitating real-time data monitoring, predictive maintenance, and remote control.
  2. Emphasis on Energy Efficiency: The increasing focus on energy efficiency drives the demand for AC drives. Manufacturers are investing in developing energy-efficient drives with advanced control algorithms and power optimization features.
  3. Customization and Modular Design: AC drive manufacturers are offering customizable solutions tailored to specific industry requirements. Modular design allows for flexibility, scalability, and ease of installation and maintenance.
  4. Smart Grid Integration: AC drives are being integrated into smart grid systems, enabling demand response, load balancing, and improved grid stability. This integration enhances the overall efficiency of the power distribution network.

Covid-19 Impact

The Covid-19 pandemic had a mixed impact on the Europe Alternating Current (AC) Drive market. While the initial phase of the pandemic resulted in disruptions to the supply chain, project delays, and reduced industrial activities, the market rebounded as industries gradually resumed operations. The need for energy efficiency, automation, and optimized motor control remained crucial, driving the demand for AC drives in sectors such as healthcare, pharmaceuticals, and essential manufacturing.

Key Industry Developments

  1. Technological Advancements: AC drive manufacturers are continually focusing on technological advancements, including the integration of AI, IoT, and cloud connectivity. These developments enhance the functionalities, performance, and efficiency of AC drives.
  2. Expansion of Product Portfolios: Key players in the Europe AC Drive market have expanded their product portfolios to cater to diverse industry requirements. They offer a wide range of drives with varying power ratings, voltage levels, and control features.
  3. Partnerships and Collaborations: Companies in the AC Drive market have formed strategic partnerships and collaborations to enhance their market presence, share technological expertise, and cater to the evolving demands of customers.

Analyst Suggestions

Based on market trends and developments, analysts suggest the following strategies for stakeholders in the Europe Alternating Current (AC) Drive market:

  1. Invest in Research and Development: Continuous innovation and technological advancements are crucial to stay competitive in the AC Drive market. Companies should invest in R&D to develop energy-efficient drives, integrate smart technologies, and enhance control algorithms.
  2. Expand Market Presence: Companies can explore untapped market segments and regions within Europe to expand their market presence. This can be achieved through strategic partnerships, distribution agreements, and acquisitions.
  3. Enhance Customer Education: Educating customers about the benefits and functionalities of AC drives is essential to drive market adoption. Manufacturers should invest in customer education programs and training to increase awareness and promote the use of AC drives.
  4. Focus on Service and Support: Providing excellent customer service and technical support can build strong customer relationships. Companies should ensure prompt assistance, troubleshooting, and maintenance services to enhance customer satisfaction.

Future Outlook

The Europe Alternating Current (AC) Drive market is poised for steady growth in the coming years. Factors such as increasing industrial automation, energy efficiency requirements, and the expansion of renewable energy integration will continue to drive market demand. Technological advancements, including AI integration and Industry 4.0 principles, will shape the future of AC drives, enabling enhanced connectivity, data analytics, and optimization. Manufacturers that focus on innovation, customization, and customer-centric solutions will be well-positioned to capitalize on the evolving market landscape.


The Europe Alternating Current (AC) Drive market is witnessing significant growth driven by factors such as industrial automation, energy efficiency requirements, and the integration of advanced technologies. AC drives play a crucial role in controlling electric motors, optimizing energy consumption, and enhancing operational efficiency. The market offers numerous opportunities for industry participants and stakeholders, including the adoption of Industry 4.0, integration of AI, and expansion of renewable energy integration. Despite challenges such as high initial costs and market competition, the future outlook for the Europe AC Drive market remains positive, with continuous advancements and increasing demand for efficient motor control solutions.

Europe Alternating Current (AC) Drive Market

Segmentation Details
Voltage Low Voltage, Medium Voltage, High Voltage
Power Rating Below 10 kW, 10-100 kW, Above 100 kW
Country Germany, UK, France, Italy, Spain, Rest of Europe

Leading Companies in the Europe Alternating Current (AC) Drive Market:

  1. ABB Ltd.
  2. Siemens AG
  3. Schneider Electric SE
  4. Danfoss Group
  5. Rockwell Automation, Inc.
  6. Yaskawa Electric Corporation
  7. Mitsubishi Electric Corporation
  8. Eaton Corporation plc
  9. Hitachi, Ltd.
  10. Fuji Electric Co., Ltd.

Important Questions Covered in this Study

Why Choose MWR ?

Quality Research

Our goal is to provide high-quality data that stimulates growth and creates a win-win situations.

Unlimited User Access

We offer Corporate User license access on all our reports in which you can share the report with your entire team without any restrictions.

Free Company Inclusion

We give you an option to include 3-4 additional company players of your choice in our report without any extra charges.

Post Sale Assistance

Unlimited post sales service with an account manager dedicated to making sure that all your needs are met.

Covid-19 Impact Analysis

All our research report includes latest Covid-19 Impact and its analysis.

Client Associated with us


This free sample study provides a complete overview of the report, including executive summary, market segments, competitive analysis, country level analysis and more.

Client Testimonials


This free sample study provides a complete overview of the report, including executive summary, market segments, competitive analysis, country level analysis and more.

error: Content is protected !!
Scroll to Top

444 Alaska Avenue

Suite #BAA205 Torrance, CA 90503 USA

+1 424 360 2221

24/7 Customer Support

Download Free Sample PDF
This website is safe and your personal information will be secured. Privacy Policy
Request for Discount
This website is safe and your personal information will be secured. Privacy Policy
Speak to Analyst
This website is safe and your personal information will be secured. Privacy Policy

Download Free Sample PDF