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Yoga Clothing Market

Published Date: December, 2022
No of Pages: 164
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1. The market for yoga clothing is growing.
By 2022, the fitness apparel market, presently valued at $44.8 billion, is expected to reach $53.6 billion.
Yoga-specific clothing is a rapidly expanding subsegment of this market, with a compound annual growth rate of 7.8% between 2016 and 2022. 2

Numerous causes, such as the rising athleisure trend and the popularity of yoga, as well as the expansion of yoga facilities and instructors, are fueling this boom.

Yoga practitioners are growing pickier about their yoga attire as it becomes more popular. They seek out clothing that is utilitarian, fashionable, and comfy.

In response to this demand, yoga clothing companies offer a variety of fashionable and practical yoga wear for both men and women.

Yoga shorts, yoga shirts, and yoga pants are among the most widely used pieces of yoga attire. Fabrics like cotton, spandex, or nylon that are stretchy and breathable are frequently used to make yoga trousers.

Yoga shirts are frequently constructed from natural fibres like cotton or bamboo and can be form-fitting or loose-fitting. Yoga shorts are often designed to provide a complete range of motion and are typically shorter than standard workout shorts.

Many yoga facilities and teachers also sell yoga props and accessories, including yoga mats, yoga blocks, and yoga straps, in addition to yoga-specific clothing.

At a compound yearly growth rate of 7.3%, the yoga props market is anticipated to increase from $1.6 billion in 2016 to $2.4 billion by 2022.

3

The need for yoga apparel, accessories, and props will increase as the yoga market expands.

The global market for fitness apparel is anticipated to reach $53.6 billion by 2022, according to 1. PR Newswire, n.d., accessed March 7, 2017.

2. “Global Yoga Apparel Market to Reach $4.63 Billion by 2022.” PR Newswire, n.d., accessed March 7, 2017.

3. “$2.4 billion market for yoga props by 2022.”

2. Obstacles in the yoga apparel market
According to a recent analysis by Grand View Research, Inc., the market for yoga apparel worldwide is anticipated to reach USD 83.03 billion by 2025. A CAGR of 7.8% is predicted for the market during the forecast period. Over the course of the projected period, rising public awareness of yoga’s advantages is anticipated to fuel market expansion.

The market is anticipated to be fueled by the rising acceptance of yoga as a form of exercise and the accompanying health advantages. Additionally, market growth is anticipated to benefit from the expanding athleisure trend. The high price of yoga apparel, however, is anticipated to impede market expansion.

The market is divided into segments based on the product, the channel of distribution, and the geography. The market is segmented into tops, bottoms, and others based on the type of goods. Over the forecast period, the top segment is anticipated to increase at the highest CAGR. The market is divided into online and offline channels based on the method of distribution.

Over the forecast period, the internet channel is anticipated to develop at the highest CAGR. Due to the rising popularity of yoga and the widespread accessibility of yoga apparel in offline retailers, it is anticipated that the offline channel will expand at a substantial CAGR throughout the forecast period.

The market is divided into five regions based on geography: North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa. Due to the rising popularity of yoga and the growing knowledge of its advantages among residents of the region, North America is anticipated to become the market’s dominant player.

Due to the rising demand for yoga and the rising disposable incomes in the region, the Asia-Pacific market is predicted to expand at the greatest CAGR during the forecast period.

Lululemon Athletica Inc., PrAna Living LLC, Adidas AG, Nike Inc., and Under Armour Inc. are the major market participants.

3. Key Trends in the Market for Yoga Clothing
In recent years, the athleisure trend has grown, and there are no immediate signs that it will slow down. As more people opt for casual yet fashionable attire to wear to their yoga lessons, this trend has been extremely advantageous for the yoga apparel industry. The following three major trends are now driving the yoga apparel market:

1. The Growth of Ethical and Sustainable Brands

Customers are increasingly looking for ethical and sustainable brands to support as they become more conscious of the impact their purchases have on the environment. This is particularly true in the market for yoga clothes, where there are currently numerous businesses selling sustainable and eco-friendly yoga apparel. Additionally, consumers are seeking out companies that treat their employees properly and are open about their manufacturing procedures.

2. Athleisure’s acceptance

The market for yoga apparel has grown significantly as a result of the athleisure movement. The focus of this fashion trend is on wearing effortless, fashionable attire that can be used for both training and daily activities. Athleisure clothing is best exemplified by yoga pants and leggings, which have grown in popularity in recent years.

3. The expansion of yoga communities online

The popularity of yoga gear has also been boosted by the expansion of online yoga communities. These online forums offer wonderful opportunities for yoga aficionados to interact and exchange guidance. Additionally, they aid in the promotion of yoga and increase its accessibility for those who might not otherwise try it.

4. Impact of the Yoga Clothing Market (Covid19)
The global market for yoga apparel has been significantly impacted by the COVID-19 pandemic epidemic. The market was worth US$ XX Mn in 2019 and is expected to grow at a CAGR of XX% between 2020 and 2025.The pandemic’s spread has caused gyms and yoga studios to close all across the world, which has had a detrimental effect on the demand for yoga apparel. The cancellation of yoga retreats and events as a result of the lockdown enforced by various governments across the world has also affected the expansion of the yoga gear business.

Since most of the manufacturing facilities are found in China, the COVID-19 pandemic’s focal point, there has also been a decline in the manufacture of yoga apparel. The supply chain for yoga apparel has been hampered by the shutdown in China, and manufacturing levels are predicted to stay low for some time. Additionally, as yoga apparel is mostly offered through yoga studios and retreats, the fall in the number of foreign visitors has led to a decline in the demand for yoga apparel.

The global market for yoga apparel has been negatively impacted by the COVID-19 pandemic. However, when the tight limitations are relaxed and the demand for yoga apparel rises, the market is anticipated to rebound over the next several years.

5. Key Industry Developments in the Yoga Clothing Market
The size of the worldwide yoga clothing market is anticipated to increase between 2019 and 2025 at a CAGR of more than 7%.

The significant business advancements pertaining to the yoga clothing market are as follows:

1. One of the key factors promoting the expansion of the yoga clothing industry is the rising popularity of yoga and other fitness pursuits.

2. The demand for yoga apparel is also rising as a result of the athleisure trend.

3. Another important reason fueling the growth of the yoga clothing market is the rising awareness of the health advantages of yoga.

4. Another important reason fueling the expansion of the yoga clothing industry is the accessibility of a wide variety of yoga apparel goods.

5. The market for yoga apparel is also anticipated to rise as internet purchasing becomes more prominent.

6. Market Analysis for Yoga Clothing
The market for yoga apparel is anticipated to grow from USD 16.34 million in 2016 to USD XX million in 2025, at a CAGR of XX% from 2017 to 2025.

The demand for comfortable apparel for yoga sessions and rising health consciousness among consumers are driving the market. However, the high price of yoga apparel is, in some ways, limiting market expansion.

The market is divided into segments based on geography, material, and product type. The market is divided into categories for shirts, pants, shorts, and other products based on product type. The sector for shirts is anticipated to experience the largest CAGR growth during the study period. The market is divided into cotton, polyester, nylon, and other categories based on the materials used. The category for cotton is anticipated to experience the highest CAGR growth during the study period.

The market is divided geographically into four regions: North America, Europe, Asia-Pacific, and the rest of the world (RoW). The highest CAGR is anticipated for North America over the study period.

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