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Tablets and Notebook Display market Analysis- Industry Size, Share, Research Report, Insights, Covid-19 Impact, Statistics, Trends, Growth and Forecast 2024-2032

Published Date: April, 2024
Base Year: 2023
Delivery Format: PDF+ Excel
Historical Year: 2017-2023
No of Pages: 263
Forecast Year: 2024-2032

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Market Overview

The tablets and notebook display market has witnessed significant growth in recent years, driven by the ever-increasing demand for portable computing devices and advancements in display technology. Tablets and notebooks have become essential tools for work, education, entertainment, and communication, making display quality a critical factor in the purchasing decision. This market overview provides a comprehensive analysis of the current state, key trends, and future outlook of the tablets and notebook display market.


The tablets and notebook display market refers to the industry that focuses on manufacturing and supplying high-quality display panels specifically designed for tablets and notebooks. These displays play a pivotal role in delivering a visually immersive experience to end-users, ensuring vibrant colors, sharp images, and accurate representation of content. Manufacturers in this market constantly strive to innovate and develop displays with higher resolutions, improved brightness, wider color gamuts, and enhanced touch functionalities.

Executive Summary

The tablets and notebook display market has experienced rapid growth over the past decade, driven by the increasing popularity of tablets and notebooks as versatile computing devices. The market has witnessed a surge in demand for displays with higher resolutions, better color accuracy, and improved power efficiency. The COVID-19 pandemic further accelerated the adoption of tablets and notebooks, as remote work and online education became the new norm. This executive summary provides a concise overview of the key market insights, drivers, restraints, opportunities, and regional analysis.

Tablets and Notebook Display market

Key Market Insights

  • Increasing Demand for High-Resolution Displays: Consumers today expect exceptional visual experiences, leading to the rising demand for displays with higher resolutions, such as Quad HD (QHD) and Ultra HD (UHD) panels. Manufacturers are continually pushing the boundaries of display technology to meet these demands.
  • Technological Advancements in Display Technology: The tablets and notebook display market has witnessed significant advancements in display technologies, including OLED (Organic Light-Emitting Diode), AMOLED (Active-Matrix Organic Light-Emitting Diode), and IPS (In-Plane Switching) panels. These technologies offer better color reproduction, wider viewing angles, and faster response times.
  • Growing Importance of Touchscreen Displays: The integration of touchscreen technology in tablets and notebooks has revolutionized user interaction. Capacitive touchscreens have become the standard, enabling intuitive gestures and multi-touch capabilities, further enhancing the overall user experience.

Market Drivers

  1. Increasing Demand for Portable Computing Devices: Tablets and notebooks have gained immense popularity due to their portability and versatility. The need for on-the-go computing, seamless connectivity, and entertainment options has fueled the demand for tablets and notebooks, thereby driving the growth of the display market.
  2. Rising Emphasis on Visual Quality: Consumers expect visually stunning displays with vibrant colors, sharpness, and accurate color reproduction. Display manufacturers are continually improving their products to meet these expectations, incorporating high resolutions, wider color gamuts, and HDR (High Dynamic Range) support.
  3. Growing Adoption of Touchscreen Displays: The intuitive nature of touchscreen displays has made them an essential feature in tablets and notebooks. The ability to interact directly with the screen through gestures and stylus inputs has enhanced user experiences and opened up new possibilities in digital art, note-taking, and productivity.

Market Restraints

  1. Intense Competition and Price Pressure: The tablets and notebook display market is highly competitive, with numerous manufacturers vying for market share. This intense competition often leads to price pressure, challenging profit margins for display manufacturers.
  2. Technological Challenges: Developing advanced display technologies, such as foldable displays and mini-LED backlights, poses technical challenges for manufacturers. Overcoming these challenges and ensuring reliability, durability, and cost-effectiveness can be a barrier to market growth.
  3. Short Product Lifecycle: The tablets and notebook industry evolves rapidly, with frequent product releases and upgrades. This short product lifecycle can pose challenges for display manufacturers in terms of aligning their production capacities, R&D efforts, and supply chain management.

Market Opportunities

  1. Emerging Markets: The tablets and notebook market still has significant growth potential in emerging economies, where there is a rising middle class with increasing disposable income. These markets offer an opportunity for display manufacturers to tap into new customer bases and expand their global reach.
  2. Technological Innovations: Continued advancements in display technology, such as flexible and transparent displays, present exciting opportunities for the tablets and notebook display market. Manufacturers that can pioneer these innovations and bring them to market stand to gain a competitive edge.
  3. Integration of Augmented Reality (AR) and Virtual Reality (VR): Tablets and notebooks are ideal platforms for AR and VR applications. The integration of high-quality displays with AR/VR capabilities opens up new avenues for immersive gaming, virtual meetings, and enhanced educational experiences.

Market Dynamics

The tablets and notebook display market is driven by a combination of factors, including consumer demand, technological advancements, and market competition. These dynamics influence the development of new display technologies, product differentiation, pricing strategies, and market share distribution. Display manufacturers need to stay agile, continuously innovate, and adapt to changing market dynamics to maintain a competitive advantage.

Regional Analysis

The tablets and notebook display market exhibit regional variations influenced by factors such as economic conditions, consumer preferences, technological infrastructure, and regulatory environments. While North America and Europe have traditionally been key markets, Asia Pacific has emerged as a significant growth region, driven by the presence of major manufacturers and a rapidly expanding consumer market. Additionally, Latin America, the Middle East, and Africa offer untapped potential for display manufacturers, as the adoption of tablets and notebooks continues to increase in these regions.

Competitive Landscape

The tablets and notebook display market is characterized by intense competition among leading manufacturers. Companies such as Samsung Display, LG Display, BOE Technology Group, AU Optronics, and Innolux Corporation dominate the market, accounting for a significant share of the global display production. These players continuously invest in research and development to enhance their product offerings, expand their production capacities, and strengthen their position in the market. Additionally, collaborations, partnerships, and mergers and acquisitions play a crucial role in shaping the competitive landscape of the tablets and notebook display market.


The tablets and notebook display market can be segmented based on various factors, including display technology, panel size, resolution, and application. Display technologies include LCD (Liquid Crystal Display), OLED, AMOLED, and E Ink, each catering to different market segments with unique advantages. Panel sizes range from compact sizes for tablets to larger sizes for notebooks and 2-in-1 devices. The resolution varies from HD (High Definition) to UHD (Ultra High Definition), enabling manufacturers to cater to different consumer needs and price points. Furthermore, tablets and notebooks find applications in industries such as education, healthcare, gaming, entertainment, and business, each with its specific display requirements.

Category-wise Insights

  1. Tablet Displays: Tablets have gained popularity as portable computing devices, catering to a wide range of consumers, from casual users to professionals. Tablet displays typically range from 7 inches to 12 inches, with higher-end models offering higher resolutions and advanced display technologies. The emphasis on lightweight and thin designs, coupled with vibrant and immersive displays, drives the tablet display market.
  2. Notebook Displays: Notebooks continue to be the go-to choice for productivity and computing power. Notebook displays typically range from 13 inches to 17 inches, offering a balance between portability and screen real estate. The demand for high-resolution displays, such as QHD and UHD panels, has increased, driven by content creation, multimedia consumption, and gaming.
  3. 2-in-1 Convertible Displays: The growing popularity of 2-in-1 devices, which combine the functionalities of tablets and notebooks, has created a unique market segment. These devices feature displays that can be detached, rotated, or flipped to convert between tablet and notebook modes. The display technology and size depend on the specific device, providing manufacturers with an opportunity to offer versatile and adaptable displays.

Key Benefits for Industry Participants and Stakeholders

The tablets and notebook display market offers several benefits for industry participants and stakeholders:

  1. Revenue Growth: The growing demand for tablets and notebooks fuels the demand for high-quality displays, presenting an opportunity for manufacturers to achieve revenue growth.
  2. Technological Innovation: Display manufacturers play a crucial role in driving technological advancements in the industry, including higher resolutions, improved color accuracy, and innovative form factors.
  3. Collaborations and Partnerships: Establishing strategic collaborations and partnerships with device manufacturers, system integrators, and software developers can lead to market expansion and enhanced product offerings.
  4. Customer Satisfaction: Delivering superior display quality enhances customer satisfaction, contributing to brand loyalty and repeat business.
  5. Contribution to Digital Transformation: Tablets and notebooks are integral to the digital transformation of industries such as education, healthcare, and business. Display manufacturers actively contribute to this transformation by providing cutting-edge display solutions.

SWOT Analysis


  • Established manufacturers with extensive experience and expertise
  • Technological advancements in display technologies
  • Strong demand for tablets and notebooks worldwide


  • Intense competition and price pressure
  • Technological challenges in developing advanced display solutions
  • Short product lifecycle and frequent upgrades


  • Emerging markets with growing consumer demand
  • Technological innovations, such as flexible and transparent displays
  • Integration of AR and VR in tablets and notebooks


  • Price volatility of raw materials
  • Increasing competition from new market entrants
  • Changing consumer preferences and buying patterns

Market Key Trends

  1. High Refresh Rate Displays: Displays with high refresh rates, such as 90Hz or 120Hz, have gained popularity, especially among gamers. These displays offer smoother motion, reduced input lag, and an overall more responsive experience.
  2. Mini-LED Backlights: Mini-LED backlight technology has emerged as a promising development in display technology. It allows for greater control over local dimming, resulting in improved contrast ratios and enhanced HDR performance.
  3. Narrow Bezels and Full-Screen Designs: Manufacturers are increasingly reducing bezel sizes and adopting full-screen designs, maximizing the display-to-body ratio. This trend enhances the visual experience, making content more immersive and aesthetically appealing.
  4. Sustainability and Eco-friendly Displays: As environmental concerns grow, display manufacturers are focusing on developing eco-friendly displays with reduced energy consumption, recyclable materials, and minimized environmental impact throughout the product lifecycle.

Covid-19 Impact

The COVID-19 pandemic has significantly impacted the tablets and notebook display market. With remote work and online learning becoming the norm, the demand for tablets and notebooks skyrocketed. Many companies and educational institutions adopted a hybrid or remote working model, leading to increased sales of tablets and notebooks for professional and educational purposes. The shift in consumer behavior resulted in a surge in demand for displays, especially those with high resolutions and good color accuracy. While the pandemic caused disruptions in the supply chain and manufacturing processes, the market quickly adapted, and manufacturers ramped up production to meet the increased demand.

Key Industry Developments

  1. Introduction of Foldable Displays: Several manufacturers have introduced foldable displays for tablets and notebooks, enabling users to have larger screen real estate while maintaining portability. This development opens up new possibilities for multitasking, productivity, and creativity.
  2. Advancements in OLED Technology: OLED displays offer excellent color reproduction, contrast ratios, and deep blacks. With continuous advancements in OLED technology, manufacturers are improving the durability, power efficiency, and cost-effectiveness of OLED displays, making them more viable for tablets and notebooks.
  3. Increased Adoption of E Ink Displays: E Ink displays, known for their low power consumption and paper-like readability, have found applications in e-readers and electronic notebooks. The increasing popularity of digital note-taking and e-reading has fueled the demand for E Ink displays in the tablets and notebook market.

Analyst Suggestions

  1. Focus on Display Quality: Display manufacturers should prioritize delivering exceptional visual experiences to consumers by investing in technologies that enhance color accuracy, brightness, and resolution. Meeting consumer expectations for stunning displays is crucial in gaining a competitive edge.
  2. Embrace Technological Innovations: Display manufacturers should actively explore and invest in emerging display technologies, such as mini-LED, micro-LED, and flexible displays. Pioneering these innovations will enable them to differentiate their products and cater to evolving market demands.
  3. Collaborate with Ecosystem Partners: Collaborations with device manufacturers, system integrators, and software developers can lead to improved product offerings and better integration between hardware and software, resulting in enhanced user experiences.

Future Outlook

The tablets and notebook display market is poised for continuous growth in the coming years. The increasing adoption of tablets and notebooks across various industries, the demand for higher-resolution displays, and the integration of new technologies such as foldable displays and mini-LED backlights will be the key drivers of market growth. As the world becomes increasingly digital, the tablets and notebook display market will play a crucial role in shaping the future of computing, entertainment, and communication.


The tablets and notebook display market has witnessed remarkable growth, driven by the surge in demand for portable computing devices and advancements in display technology. Consumers expect exceptional visual experiences, leading to the demand for displays with higher resolutions, better color accuracy, and enhanced touch functionalities. While intense competition, price pressure, and technological challenges present obstacles, emerging markets, technological innovations, and the integration of AR and VR provide exciting opportunities. Display manufacturers must continuously innovate, adapt to changing market dynamics, and collaborate with ecosystem partners to succeed in this ever-evolving market. With a positive future outlook, the tablets and notebook display market will continue to revolutionize visual experiences and shape the way we interact with technology.

Tablets and Notebook Display Market Segmentation:

Segment Segmentation Details
By Type Liquid Crystal Display (LCD), Organic Light-Emitting Diode (OLED), Others
By Application Tablets, Notebooks, Others
By Region North America, Europe, Asia Pacific, Rest of World

Leading Companies in the Tablets and Notebook Display Market:

  1. Samsung Electronics Co., Ltd.
  2. LG Display Co., Ltd.
  3. AU Optronics Corp.
  4. BOE Technology Group Co., Ltd.
  5. Innolux Corporation
  6. Sharp Corporation
  7. Japan Display Inc.
  8. Tianma Microelectronics Co., Ltd.
  9. Visionox Technology Inc.
  10. E Ink Holdings Inc.

North America
o US
o Canada
o Mexico

o Germany
o Italy
o France
o UK
o Spain
o Denmark
o Sweden
o Austria
o Belgium
o Finland
o Turkey
o Poland
o Russia
o Greece
o Switzerland
o Netherlands
o Norway
o Portugal
o Rest of Europe

Asia Pacific
o China
o Japan
o India
o South Korea
o Indonesia
o Malaysia
o Kazakhstan
o Taiwan
o Vietnam
o Thailand
o Philippines
o Singapore
o Australia
o New Zealand
o Rest of Asia Pacific

South America
o Brazil
o Argentina
o Colombia
o Chile
o Peru
o Rest of South America

The Middle East & Africa
o Saudi Arabia
o Qatar
o South Africa
o Israel
o Kuwait
o Oman
o North Africa
o West Africa
o Rest of MEA

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