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Alternative Data Market Analysis- Industry Size, Share, Research Report, Insights, Covid-19 Impact, Statistics, Trends, Growth and Forecast 2025-2034

Published Date: May, 2025
Base Year: 2024
Delivery Format: PDF+Excel, PPT
Historical Year: 2018-2023
No of Pages: 263
Forecast Year: 2025-2034
SKU e729e49b46a7 Category

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The Alternative Data Market has been gaining a lot of attention in recent years due to the growing demand for information that is not typically available through traditional sources. Alternative data refers to any data that is not included in the usual financial reporting documents or official statistics. This includes data from social media platforms, satellite images, credit card transactions, and more. The Alternative Data Market has become a key area of interest for investors, hedge funds, and other financial institutions that are looking for an edge in their investment strategies.

According to a report by Grand View Research, the global Alternative Data Market size was valued at USD 1.06 billion in 2020 and is expected to grow at a compound annual growth rate (CAGR) of 24.7% from 2021 to 2028. The report attributes this growth to the increasing demand for predictive analytics in investment decision-making, as well as the rise in the number of data providers and the availability of cloud-based data platforms.

Alternative data refers to non-traditional data sources that are used to gain insights into various aspects of the economy, including consumer behavior, supply chain activity, and corporate performance. This type of data is typically unstructured and can be difficult to analyze using traditional methods. However, with the help of advanced analytics tools, it can be transformed into meaningful insights that can be used to make informed business decisions.

Executive Summary:

The Alternative Data Market is expected to grow at a rapid pace over the next few years, driven by the increasing demand for predictive analytics in investment decision-making. The market is also benefiting from the rise in the number of data providers and the availability of cloud-based data platforms. Key players in the market include firms such as Bloomberg, Quandl, and YipitData.

Alternative Data Market

Important Note: The companies listed in the image above are for reference only. The final study will cover 18–20 key players in this market, and the list can be adjusted based on our client’s requirements.

Key Market Insights:

  1. The global Alternative Data Market is expected to grow at a CAGR of 24.7% from 2021 to 2028.
  2. The market is being driven by the increasing demand for predictive analytics in investment decision-making.
  3. The rise in the number of data providers and the availability of cloud-based data platforms is also contributing to market growth.
  4. Key players in the market include Bloomberg, Quandl, and YipitData.

Market Drivers:

  1. The increasing demand for predictive analytics in investment decision-making is a key driver of the Alternative Data Market.
  2. The rise of big data and advanced analytics tools is also driving market growth.
  3. The availability of cloud-based data platforms is making it easier for investors to access alternative data and incorporate it into their investment strategies.
  4. The growing awareness of the potential benefits of alternative data is driving demand among investors and financial institutions.

Market Restraints:

  1. The high cost of alternative data sources can be a barrier to entry for smaller firms and individual investors.
  2. The lack of standardization in alternative data can make it difficult to compare and analyze different data sources.
  3. The complex nature of alternative data can make it difficult for investors to interpret and use effectively.

Market Opportunities:

  1. The growing demand for alternative data is creating opportunities for new data providers to enter the market.
  2. The increasing availability of cloud-based data platforms is making it easier for smaller firms and individual investors to access alternative data.
  3. The development of new analytical tools and techniques is creating new opportunities for investors to gain insights from alternative data sources.

Alternative Data Market

Market Dynamics:

The Alternative Data Market is a dynamic and rapidly evolving space, driven by the increasing demand for predictive analytics in investment decision-making. The market is being shaped by a range of factors, including technological advancements, regulatory changes, and shifts in investor behavior.

Regional Analysis:

The Alternative Data Market is a global market, with significant growth opportunities in regions such as North America, Europe, and Asia Pacific. North America is the largest regional market for alternative data, followed by Europe and Asia Pacific. The market is being driven by factors such as the presence of leading financial institutions and data providers, as well as a strong regulatory environment in these regions.

Competitive Landscape:

Leading Companies in the Alternative Data Market:

  1. Bloomberg L.P.
  2. Thasos Group
  3. Quandl, Inc.
  4. YipitData
  5. Eagle Alpha Ltd.
  6. Thinknum Alternative Data
  7. M Science LLC
  8. 1010data, Inc.
  9. Aqumin LLC
  10. Premise Data Corporation

Please note: This is a preliminary list; the final study will feature 18–20 leading companies in this market. The selection of companies in the final report can be customized based on our client’s specific requirements.

Segmentation:

The Alternative Data Market can be segmented based on the type of data, the type of provider, and the industry verticals served. The most commonly used types of alternative data include social media data, web traffic data, credit card transaction data, satellite images, and sensor data. Providers of alternative data include traditional data vendors such as Bloomberg, as well as specialized data providers such as YipitData and Quandl. The industry verticals served by the Alternative Data Market include finance, retail, healthcare, and transportation, among others.

Category-wise Insights:

  1. Social media data is one of the most commonly used types of alternative data, providing insights into consumer behavior and sentiment.
  2. Web traffic data can be used to track online sales and gauge consumer interest in specific products or services.
  3. Credit card transaction data can be used to track consumer spending patterns and predict trends in the retail industry.
  4. Satellite images can be used to monitor supply chain activity and track the performance of specific industries, such as agriculture and energy.

Key Benefits for Industry Participants and Stakeholders:

  1. The use of alternative data can provide investors and financial institutions with a competitive edge in their investment strategies.
  2. Alternative data can provide insights into a wide range of industries, including retail, healthcare, and transportation, among others.
  3. The availability of cloud-based data platforms is making it easier for investors to access alternative data and incorporate it into their investment strategies.

SWOT Analysis:

Strengths:

  1. Alternative data can provide unique insights into a wide range of industries and activities.
  2. The use of advanced analytics tools can transform unstructured data into actionable insights.
  3. The availability of cloud-based data platforms is making it easier for investors to access alternative data and incorporate it into their investment strategies.

Weaknesses:

  1. The high cost of alternative data sources can be a barrier to entry for smaller firms and individual investors.
  2. The lack of standardization in alternative data can make it difficult to compare and analyze different data sources.
  3. The complex nature of alternative data can make it difficult for investors to interpret and use effectively.

Opportunities:

  1. The growing demand for alternative data is creating opportunities for new data providers to enter the market.
  2. The increasing availability of cloud-based data platforms is making it easier for smaller firms and individual investors to access alternative data.
  3. The development of new analytical tools and techniques is creating new opportunities for investors to gain insights from alternative data sources.

Threats:

  1. Regulatory changes could impact the availability and use of alternative data.
  2. The increasing use of alternative data could raise concerns about privacy and data security.
  3. The emergence of new technologies and data sources could disrupt the market and make existing products and services obsolete.

Market Key Trends:

  1. The growing use of artificial intelligence and machine learning in the analysis of alternative data.
  2. The emergence of new data sources, such as sensor data and blockchain data.
  3. The increasing use of alternative data in risk management and compliance.

Covid-19 Impact:

The Covid-19 pandemic has had a significant impact on the Alternative Data Market. The pandemic has disrupted supply chains, affected consumer behavior, and created new risks and uncertainties for investors. As a result, the demand for alternative data has increased, as investors seek to gain insights into the impact of the pandemic on various industries and markets.

Key Industry Developments:

  1. The emergence of new data providers and platforms, including startups such as Thinknum and Orbital Insight.
  2. The increasing use of alternative data in risk management and compliance, as regulators seek to improve transparency and prevent fraud.
  3. The growing importance of data quality and standardization in the Alternative Data Market.

Analyst Suggestions:

  1. Investors should be aware of the risks and limitations of alternative data and should conduct thorough due diligence before incorporating alternative data into their investment strategies.
  2. Providers of alternative data should focus on developing high-quality, standardized data products that can be easily integrated into existing analytics workflows.
  3. The use of advanced analytics tools and techniques, such as machine learning and natural language processing, can help investors and data providers to extract valuable insights from alternative data sources.

Future Outlook:

The Alternative Data Market is expected to continue growing at a rapid pace in the coming years, driven by the increasing demand for predictive analytics in investment decision-making. The market is also likely to benefit from the continued development of new data sources and analytical tools, as well as the increasing availability of cloud-based data platforms. However, the market will also face challenges, including regulatory changes, data quality issues, and concerns about privacy and data security.

Conclusion:

The Alternative Data Market is a rapidly growing and dynamic space, driven by the increasing demand for predictive analytics in investment decision-making. The market is being shaped by a range of factors, including technological advancements, regulatory changes, and shifts in investor behavior. Providers of alternative data should focus on developing high-quality, standardized data products that can be easily integrated into existing analytics workflows, while investors should be aware of the risks and limitations of alternative data and should conduct thorough due diligence before incorporating alternative data into their investment strategies. Overall, the Alternative Data Market represents an exciting opportunity for investors and data providers alike, and is likely to continue growing and evolving in the years to come.

Alternative Data Market

Segmentation Details
Data Type Web Data, Social Media Data, Satellite Data, Others
Industry Vertical BFSI, Retail & E-commerce, Healthcare, Others
Region North America, Europe, Asia Pacific, Middle East & Africa, Latin America

Please note: The segmentation can be entirely customized to align with our client’s needs.

Leading Companies in the Alternative Data Market:

  1. Bloomberg L.P.
  2. Thasos Group
  3. Quandl, Inc.
  4. YipitData
  5. Eagle Alpha Ltd.
  6. Thinknum Alternative Data
  7. M Science LLC
  8. 1010data, Inc.
  9. Aqumin LLC
  10. Premise Data Corporation

Please note: This is a preliminary list; the final study will feature 18–20 leading companies in this market. The selection of companies in the final report can be customized based on our client’s specific requirements.

North America
o US
o Canada
o Mexico

Europe
o Germany
o Italy
o France
o UK
o Spain
o Denmark
o Sweden
o Austria
o Belgium
o Finland
o Turkey
o Poland
o Russia
o Greece
o Switzerland
o Netherlands
o Norway
o Portugal
o Rest of Europe

Asia Pacific
o China
o Japan
o India
o South Korea
o Indonesia
o Malaysia
o Kazakhstan
o Taiwan
o Vietnam
o Thailand
o Philippines
o Singapore
o Australia
o New Zealand
o Rest of Asia Pacific

South America
o Brazil
o Argentina
o Colombia
o Chile
o Peru
o Rest of South America

The Middle East & Africa
o Saudi Arabia
o UAE
o Qatar
o South Africa
o Israel
o Kuwait
o Oman
o North Africa
o West Africa
o Rest of MEA

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